Technology Utilisation Representative - Northern Europe

Key Responsibilities:

Drive Utilisation & Execution

• Lead actions to increase adoption and utilization of Cat technologies across installed fleets (Grade, Payload, VisionLink, Safety)

• Identify underutilized machines and work with dealers/customers to lift usage

• Drive execution discipline — ensuring technology delivers real outcomes, not just activation

Dealer Capability & Accountability

• Build dealer capability to support technology adoption and ongoing use

• Set clear expectations and review dealer performance against utilisation and adoption targets

• Drive corrective actions where execution gaps exist

Customer Engagement & Value Delivery

• Work directly with customers to improve jobsite performance through technology

• Run jobsite reviews and identify productivity, safety, and efficiency gains

• Translate technology into clear, practical customer value (not features)

Training & Enablement

• Deliver targeted training to dealer teams and customers to improve adoption and usage

• Support onboarding of new technologies and features into dealer operations

• Ensure consistency in how technology is positioned and supported in the field

Opportunity & Growth Focus

• Identify aftermarket and incremental sales opportunities driven by technology usage

• Support growth in key growth metrics

• Use data and insights to prioritise actions

Cross-Functional Execution

• Work with product, digital, and support teams to resolve issues impacting adoption

• Provide field feedback on product gaps, training needs and commercialisation barriers

• Support rollout of go-to-market programs and new technology releases

Skills & Experience Required:

• Customer Focus: Knowledge of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and ability to leverage that information in creating customized customer solutions.

• Relationship Management: Knowledge of relationship management techniques; ability to establish and maintain healthy working relationships and proven ability to drive execution through dealers and customers

• Value Selling: Knowledge of the principles and practices for selling products, technology and services; ability to provide overall product/service 'value' and to differentiate support offerings that address clearly understood customer needs.

• Industry Knowledge: Knowledge of construction, mining, or heavy equipment environments, trends, directions, major issues, regulatory considerations, with experience in machine control & guidance, telematics, machine technology systems, and civil construction applications.

• Decision Making and Critical Thinking: Knowledge of the decision-making process and associated tools and techniques; ability to accurately analyse situations and reach productive decisions based on informed judgment.

• Effective Communications: Understanding of effective communication concepts, tools and techniques; ability to effectively transmit, receive, and accurately interpret ideas, information, and needs through the application of appropriate communication behaviours.

Top Candidates Will Also Have:

• Extensive experience working with construction equipment dealers, OEM distribution networks, or heavy equipment customers, ideally in sales, product support, digital solutions, dealer development, or technology adoption roles.

• Proven ability to build trusted relationships with dealers and customers, influence behaviour, and drive technology utilisation and measurable business outcomes.

• Experience within construction, mining, heavy equipment, or related industries; exposure to telematics, connected equipment, machine technology, or digital solutions is highly desirable.

• Strong communication, training, and stakeholder management skills, with the ability to translate technical solutions into clear productivity, safety, and operational benefits.

• Additional European languages are considered an asset given the international scope of the role.

Additional information:

• Travel: requires 50% travel across the assigned territory

• The role is posted in our offices in Geneva, Switzerland and UK

Pending the number of applications, the criteria for the position may be enhanced to facilitate shortlisting.

Job Title: Procurement Excellence Lead

Salary: £66,000-£76,000 depending on experience

Benefits: 27 days annual leave + bank holidays, up to 18% bonus, Car allowance, Flexible Buy in Benefits such as Private Medical, Healthcare, Vison & Dental schemes, Share Scheme (50% Company Matched), Contributory Pension Scheme (Contribution double by Company up to 10%), Free Car Parking, Caterpillar Advantage website

Contract: Permanent

Location: Desford, Leicestershire

Travel: 50%

CATERPILLAR

Caterpillar is a world leader in construction and mining equipment—creating innovative, cutting-edge products and services that help our customers build the world around us. With that level of impact comes the platform to care for the world, we work in. That’s why we lead sustainable green initiatives to preserve the environment, help reduce poverty with the Caterpillar Foundation and stay involved in the communities we help build.

About Resource Industries

Resource Industries (RI) offers a wide array of products and services tailored for mining, heaving construction, quarry and aggregates and material handling, including advanced technology like fleet management, equipment management analytics and autonomous machine capabilities. The RI segment is comprised of six divisions: Integrated Components Division, Resource Industries Operations & Products, Resource Industries Sales, Services & Technology, Strategic Procurement & Planning Division, Resource Industries Supply Management and Progress Rail.

RI also focuses on advanced component development and manufacturing, engineering services and technology, strategic procurement and machine S&OP processes.

Your Work Shapes the World

At Caterpillar, we believe each person is unique and valued, and are committed to ensuring that our workplace is diverse and representative of the many customers we serve around the globe. Different perspectives help us achieve our best work and come together to form a high-performing Caterpillar team that makes positive changes in the communities where we live and work.