Senior Parts and Service Marketing Consultant

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Career Area:

Job Description:

Your Work Shapes the World at Caterpillar Inc.

When you join Caterpillar, you're joining a global team who cares not just about the work we do – but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here – we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.

About Customer Solutions Growth Regions Division

This team, alongside dealers, engages closely with customers to create, customize and adapt solutions to meet their needs by leveraging the extensive range of offerings available today across products and services, digital and technology, rental and used, and financing. The division is regionally focused on Africa, the Middle East, Eurasia, Asia (excluding Japan), and Latin America (LATAM) and organized into three functional areas: Customer Facing, Customer Solutions and Business Enablers. This role is part of the Customer Solutions team focused on designing and delivering solutions in the areas of product, services and technology. The role will:

• Support Field Teams, Dealers & Customer with deep Product and Services expertise.
• Focus Product, Services & Technology development on solving customer problems at the segment and site level.
• Drive proactive Technology Adoption and Product & Services health management leveraging data insights from connected field population.

Role Definition:

As a Senior Parts and Service Marketing Consultant, you will serve as the expert responsible for the development and execution of specialized initiatives to drive profitable parts and service revenue and POPS growth. The role of this assignment is that of an individual contributor who has established a reputation as an expert in a specific parts and service marketing field. Assignments/projects are complex and strategic in nature.

Leadership skills and the ability to sell ideas are fully developed. As an individual performer or as the project leader of a generally small group/task force of technical or marketing people a reputation as an expert begins to develop. Must communicate effectively across product, industry, dealer and/or customer audiences to gain understanding and acceptance of ideas and recommendations. Proven leadership in innovation of new or improved ideas/processes is key to this role, along with the execution to the market.

Work across various functional business units to achieve parts objectives and work with global partners along with districts, dealers and customers to implement parts marketing activities and drive parts growth.

What You Will Do:

• Lead teams and training for specific projects and/or purpose
• Mentor team members within broader Parts & Service organization
• Drive POPS growth through development of products and programs
• Delivering new products and programs globally or regionally
• Gathering and providing VOC and VOD to the engineering, manufacturing, purchasing, pricing and logistics teams
• Developing, Coordinating and Presenting Training materials to various audiences
• Works along with senior management in planning major programs and objectives for the Division
• Forecasting/Business Planning
• Drive Promotional Strategy / coordination
• Competitive Analysis
• Segmenting, targeting and positioning market opportunities to gain market share
• Managing Parts Variance
• Brand Advocate for Caterpillar branded parts
• Partner with industry groups to align strategies

What You Have:

Customer Focus: Knowledge of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and ability to leverage that information in creating customized customer solutions.

Service Excellence: Knowledge of customer service concepts and techniques; ability to meet or exceed customer needs and expectations and provide excellent service in a direct or indirect manner.

Consulting: Knowledge of techniques, roles, and responsibilities in providing technical or business guidance to clients, both internal and external; ability to apply consulting knowledge appropriately.

Effective Communications: Understanding of effective communication concepts, tools and techniques; ability to effectively transmit, receive, and accurately interpret ideas, information, and needs through the application of appropriate communication behaviors.

Influencing: Knowledge of effective influencing tactics and strategies; ability to impact decisions within and outside own organization.

Problem Solving: Knowledge of approaches, tools, techniques for recognizing, anticipating, and resolving organizational, operational or process problems; ability to apply knowledge of problem solving appropriately to diverse situations.

Relationship Management: Knowledge of relationship management techniques; ability to establish and maintain healthy working relationships with clients, vendors, and peers.

Strategic Thinking: Knowledge of the importance of "big picture" thinking and planning; ability to apply organizational acumen and competitiveness to identify and maintain focus on key success factors for the organization.

Required Qualifications

• College degree or equivalent marketing/product experience.
• 9-12 years of specific industry, product and/or field experience. Or equivalent experience
• Candidate must demonstrate Caterpillar’s values of Integrity, Commitment, Excellence and Teamwork
• Ability to deal with sensitive issues, mentor and coach, and/or persuade others on new methods of equipment application, new technology and distribution methods.
• Self-starter and team player
• Strong communication, presentation and training skills
• Proficiency in data analysis
• Accomplished in the use of business tools for communicating ideas
• Strong project management skills

Preferred Qualifications

• Experience in Machine inspections and product support background
• Broad business background, specific long-term product or industry knowledge and excellent communication skills.
• Ability to build strong relationships with various stakeholders at all levels
• Previous 6 Sigma Black Belt or project management experience

Additional Information:

• Must be able to travel 50% Internationally

About Caterpillar

Caterpillar Inc. is the world’s leading manufacturer of construction and mining equipment, off-highway diesel and natural gas engines, industrial gas turbines and diesel-electric locomotives. For 100 years, we’ve been helping customers build a better, more sustainable world and are committed and contributing to a reduced-carbon future. Our innovative products and services, backed by our global dealer network, provide exceptional value that helps customers succeed. Caterpillar does business on every continent, principally operating through three primary segments – Construction Industries, Resource Industries and Energy & Transportation – and providing financing and related services through our Financial Products segment.

Posting Dates:

Caterpillar is an Equal Opportunity Employer. Qualified applicants of any age are encouraged to apply

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